The Brand Girl Diaries

Real stories. Real lessons. Real glow-ups.
Follow along as I build brands, balance life, and drop gems along the way.

Brand Building

Tips + Templates

Behind the Scenes

Life & Biz Lessons

Style & Self Care

What I wish I knew Before Launching My First Brand

There are so many things I didn't anticipate on this journey. Here's what I'd do differently knowing what I know now.

Read more: Blog
IMG_1811
Brand Building + August 1, 2025

5 Essentials for Every New Entrepreneur
Starting a brand from scratch? These five mindset + strategy shifts changed everything for me. Think of this as your first CEO survival kit.
Read more: Blog
Founder image post
Behind the Scenes + August 4, 2025

A Day In My Life as a Creative Founder
From morning journaling to content batching chaos, here's a real look at what my founder days actually feel like (spoiler: not always aesthetic).
Read more: Blog
IMG_1816
Brand Building + August 8,2025

5 Lessons I Had to Learn the Hard Way
Nobody talks about this side of building a brand. Let me save you some heartache and share what I wish someone warned me about sooner.
Read more: Blog
IMG_1817
Life & Biz Lessons + August 12, 2025

Why I'm Done Trying to Do It All
Overwhelm isn't a badge of honor. Here's how I finally gave myself permission to stop grinding and start building my brand on my terms.
Read more: Blog
IMG_1818
Tips + Templates + August 16, 2025

Free Brand Moodboard Templates
Need a visual head start? Download these free Canva moodboards to help you clarify your brand vibe and bring your aesthetic to life.
Read more: Blog

Influencer Marketing Trends to Expect in 2022

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Augue neque gravida in fermentum et. Fermentum odio eu feugiat pretium nibh ipsum consequat nisl. Faucibus nisl tincidunt eget nullam non nisi. Pellentesque adipiscing commodo elit at imperdiet dui.

show more
How to Find the Perfect Influencers for Your Niche

Brand Girl Favorites

A handpicked mix of posts you'll wanna bookmark, binge, and come back to again and again.

Brand Building

How I Finally Found My Brand Voice (and Stopped Copying Everyone Else)

When I first started, I sounded like every “online girl boss” you could imagine. Once I got tired of being a clone, I found my own voice and everything shifted. In this post, I’m sharing how I stopped trying to fit in and finally made my brand sound like me.

Read more: Blog
Life & Biz Lessons

The Mindset Shifts That Changed Everything in My Brand Era

Running a brand takes more than just good content, it takes clarity, confidence, and letting go of the pressure to be perfect. Here are the real mindset changes that helped me show up bolder, do less, and grow more.

Read more: Blog
Tips + Templates

What I Wish I Knew Before Building a Digital Product

Listen, Canva made it look easy, but whew, there’s a lot behind the scenes! I’m spilling the tea on what I learned the hard way while creating my first digital product, plus a few things I’d absolutely do differently now.

Read more: Blog

Want more inspo like this in your inbox?

Join the Brand Girl List and get weekly gems + free resources.